Playbooks

How the best founders built the last moat.

Every week I trace one founder's distribution playbook: the posts, the cadence, the decisions that compounded into a moat no competitor can copy.

The archive

#001Austin HughesUNIFY · Built a warm outbound category from scratchComing May 13—

#002In researchA founder who turned distribution into a category moatComing May 20

#003In researchBuilt $20M+ ARR from a single channelComing May 27

#004In researchPipeline from zero. One platform. Relentless cadence.Coming Jun 3

#005In researchComing Jun 10

Nominate a founder

Know a founder who built a moat from their own voice?

Drop me their LinkedIn and a sentence on why they belong. I publish playbooks weekly. The best ones surface fast.